We help you orchestrate your marketing
across every channel.
Today, a relationship is the prerequisite for doing business. So why do so many marketers still pour their budgets into anonymous acquisition programs, hoping to convert people they simply don’t know?
The world’s best marketers have realized that success means first focusing on the individual relationships you build with your customers and best prospects.
It’s called “relationship-based marketing”. And it’s the highest ROI investment you can make in your marketing today.
We help you communicate across every digital channel.
The days of siloed, manual campaigns are over. You can’t build world-class email and cross-channel programs by hand. Great relationship marketing requires deep levels of automation, optimization, and cross-channel experiences that extend across the key digital channels.
We help you drive engagement throughout a customer’s lifecycle.
Relationship-based marketing opens up a world of opportunity for engagement throughout your customer’s lifecycle. And with Responsys, you can launch marketing programs that stay perfectly in sync. So no matter if they’re just getting to know you, they’re a lifelong fan, or you’ve lost touch, you’re there to deliver the right message to the right person at the right place at the right time.
We free you up to be more strategic.
Instead of spending your time heads-down assembling and executing campaigns manually, we’ll get you to a point where a majority of your program is totally automated and self-optimizing, giving you more time to develop strategies to keep pace with today’s consumers.