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Solutions for Marketing Process Management

Responsys Interact

Interact Team™ is a marketing resource and process management solution that helps you efficiently manage the people, resources, processes, and tasks required for excellence in your multichannel marketing initiatives. It offers a comprehensive set of capabilities to assign roles and responsibilities and ensure marketing activities are: aligned with strategic plans; in compliance with customer preferences, best practices and corporate policies; and executed within set timelines and budgets.

  • Visual process authoring and workflow management: Establish and document repeatable processes, reusable workflows, and best practice templates.
  • Team collaboration: Assign roles and responsibilities; monitor timelines, tasks, assignments, reviews, and approvals
  • Knowledge and asset management: Store campaigns, templates, processes, and digital/creative assets to maintain a corporate memory of all marketing efforts.

Key Benefits of Interact Team

  • Drive more manageability and measurability in your marketing organization
  • Improve the efficiency of your marketing team, enabling more marketing, faster
  • Ensure compliance with customer preferences, best practices, and corporate policies
  • Identify and eliminate bottlenecks within current processes


Learn more about Interact Team: download the data sheet or contact us today