Now your email, direct mail, and mobile marketing campaigns can be highly individualized, integrated, and scalable — and deploying them doesn't have to be a frenzied, unpredictable process. With Responsys Interact, marketing to millions on an individualized basis is not only possible, it's practical.
Responsys Interact enables you to deliver the most relevant messages to the most receptive individuals at the most opportune times — in an automated, repeatable way. It provides the tools you need to define, execute, and optimize the widest array of marketing campaigns and programs for maximum productivity and results.
Currently, the Responsys Interact platform offers the following on-demand
applications
- Interact Campaign™ for multichannel campaign management: Efficiently create, test, execute, and measure high-volume, highly individualized marketing campaigns across touchpoints for compelling ROI.
- Interact Program™ for dialogue & event-based marketing: Orchestrate and automate intelligent, customer-driven dialogues at desired moments in
the customer lifecycle for more relevant, profitable interactions. - Interact Team™ for marketing process management : Plan, coordinate,
and monitor marketing projects and resources for greater marketing
efficiency and improved collaboration among geographically distributed
marketing teams. - Interact Insight™ for predictive analytics and contact optimization: Use
cutting-edge analytical models to identify your most relevant customer
segments and produce contact strategies optimized for each segment. - Interact Connect™ for data integration: Integrate Responsys Interact
with your enterprise or marketing information systems for easier leverage of marketing data and a complete view of customers at every interaction point. - Interact API™ for
building and sharing marketing applications: Leverage the power of the Responsys Interact
platform to create customized
solutions that address your specific marketing challenges.
Powerful yet flexible. Sophisticated yet simple to use. Responsys Interact offers the key capabilities you need to deliver your company's unique value to customers while treating your customers as the unique individuals they are. For more information about Responsys Interact, contact us today.
