"As a result of working with Responsys, we were able to generate revenue two to three times higher from targeted email newsletters than from general newsletters."
— Director of Online Marketing, Bare Necessities
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"Responsys' powerful and flexible email campaign management solution has given us the ability to deliver personalized, relevant messages to each customer. We've benefited by not only seeing higher levels of customer satisfaction, but also significant increases in ROI."
— Manager of Interactive Marketing, Continental Airlines
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"We selected Responsys in order to provide the highest possible standard of service to our Dollar Rent A Car and Thrifty Car Rental customers. Dollar and Thrifty, as strong value brands, care about delivering the right products to customers who want them at a good price. Responsys allows us to reach our opt-in subscribers with the very best offers based on their preferences and past experiences with our brands — and take our marketing to a whole new level of success."
— Vice President of E-Commerce and Global Distribution,
Dollar Thrifty Automotive Group, Inc.
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"Responsys has helped us deliver a consistent and well-timed customer experience, and in so doing, achieve higher conversions and improved customer engagement."
— Director of Customer Acquisition and Retention, E-LOAN
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"Responsys' platform provides the ability to help us achieve this goal and deliver maximum value at all stages of the customer lifecycle."
— Director of CRM Development and Email Marketing, Intrawest
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"That's what is really exciting about the Responsys platform — you can customize emails to meet the needs of each individual customer. Through our relationship with Responsys, we have been able to open a dialogue with our customers in a way that was not possible before."
— E-commerce Marketing Manager, Lands' End
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"Responsys had the right technology and the right team to overhaul our email program to meet our global marketing objectives. They were able to apply best practices alongside a thorough understanding of our objectives to help us create effective and efficient campaigns. We are thrilled with the new campaigns, which are completely automated so that they run behind the scenes with minimal effort on our part."
— Director of Marketing, LEGO Direct-to-Consumer division
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"There aren't a lot of healthcare companies that are as committed to the email channel as we are. Working with an on-demand email marketing leader such as Responsys showed us that email is a much better way for delivering content on a one-to-one basis. Responsys had the right technology and level of email marketing sophistication to help us accomplish our goals. We couldn't be more pleased with the results."
— Director of Consumer Marketing and Business Development, UnitedHealthcare
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