News & Events

Responsys Accelerates Rapid Growth with Record-Breaking Q4 2006
Leading Email and On-demand Marketing Automation Provider Doubles Sales Team, Appoints New CFO to Help Manage Accelerated Growth and Expansion

Redwood City, Calif. – January 29, 2007 – Responsys, a premier provider of on-demand email and marketing automation solutions, today announced that it completed a record-breaking fourth quarter in 2006. In addition to adding more than 50 new customers, including iChapters.com, SEI, and Tribal DDB, Responsys has doubled its sales team with new hires from the CRM and marketing automation sector to keep up with the demand.

Responsys also announced the appointment of 20-year industry veteran Chris Paul as CFO to manage the company's accelerating growth in the on-demand marketing sector. Paul previously served as Chief Financial Officer at Determine Software, where he was instrumental in implementing rigorous financial controls, cost efficiencies, and corporate governance compliance. Paul has also held numerous posts as Chief Financial Officer at both established and start-up technology companies, including Teros, Linuxcare, Cloudscape, and ICVerify. He began his career at Ernst & Young.

"We've been fortunate enough to recruit the best and brightest sales people in the business based on our leadership status and unique on-demand vision" said Dan Springer, CEO of Responsys, Inc. "We also appointed Chris Paul, a 20-year technology industry veteran, as our new CFO. I'm very excited to work alongside Chris and the rest of our executive team as we expand our offering into new markets. We're pleased with the momentum and look forward to another record-breaking year for the company."

Responsys breaks down the barriers to great marketing by empowering marketers to quickly and easily execute successful individualized marketing programs via email, direct mail, and mobile channels to drive sales and build customer loyalty. With its proven Individualized Lifecycle Marketing (ILM) approach, Responsys helps marketers differentiate themselves through individualized customer interactions that deliver maximum productivity and the greatest return on investment.

Built on the industry-leading Responsys Interact® technology platform, Responsys' on-demand marketing solutions are designed to maximize the value of marketing for both businesses and consumers, resulting in more profitable customer relationships and a superior customer experience. Responsys also offers a deep library of vertical-specific best practices and a full suite of creative, strategic and data integration services designed to drive sales, satisfaction and loyalty across the customer lifecycle.

Responsys was ranked number one in overall business value and suitability by JupiterResearch in 2005 and 2006 and cited as a leader in the December 2005 Forrester Wave: Email Marketing Service Providers, Q4 2005.


About Responsys
Responsys is a leading global provider of on-demand marketing solutions that empower businesses to market more effectively through email, direct mail, and mobile channels. Since 1998, Responsys hosted solutions have served as proven alternatives to expensive, on-premise marketing software, helping companies across industries improve the efficiency, effectiveness, and profitability of global marketing operations. Responsys leverages proven methodologies, current best practices, and open technology to offer marketer-centric products and services designed to drive the fastest return on investment (ROI) in the marketing industry. Headquartered in San Bruno, California, Responsys is trusted by leading brands such as 24 Hour Fitness, Apple, Avis Europe, Continental Airlines, Deutsche Lufthansa, Intrawest, Lands' End, PETCO, and Salesforce.com. Responsys is recognized as a market category leader by Forrester Research and JupiterResearch in their most recent evaluations.

Responsys®, Responsys Interact®, Individualized Lifecycle Marketing™ and Engage at Every Stage™ are trademarks of Responsys Inc. All other trademarks and registered trademarks are the properties of their respective owners.

Media Contacts
Kimberly Canedo
Responsys
Tel: (650) 745-1720