Author Archive: Scott Olrich

February 3, 2012: Responsys Poised to Disrupt Cross-Channel Campaign Management


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On the heels of ranking #1 in "The Forrester Wave™: Email Marketing Vendors, 2012" report for the fourth consecutive time, Responsys has been named a "Strong Performer" in "The Forrester Wave™: Cross-Channel Campaign Management (CCCM) 2012" report. One of the...
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January 20, 2012: Responsys Named a Leader in Email Marketing for Fourth Time in a Row


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We're kicking off 2012 with some great news! For the fourth time in a row, Responsys has been recognized by Forrester Research as the leader in email marketing according to "The Forrester Wave: Email Marketing Vendors Q1, 2012" report. We...
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March 9, 2011: Next Generation Integration with Adobe Omniture Helps Responsys Customers More Easily Bridge Web Analytics Data and Marketing Campaigns


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Today I am at the Adobe Omniture Summit in Salt Lake City to announce some very exciting new enhancements to our existing integration with the Adobe Online Marketing Suite, powered by Omniture. Responsys has been very busy creating this integration aimed at accelerating time-to-market and...
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