Author Archive: Mackenzie Houck

May 18, 2011: There's more than one way to catch a fish (or customer).


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From: Cabela's Subject Line: Wanna Catch a Million-Dollars? Register Now! Date: Monday, April 18, 2011 You know the hottest marketing channels of the day: email, mobile, social, fish. Wait, fish? Cabela's launched a summer promo that spans not just email...
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May 5, 2011: Literary journals and tacos. Of course.


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From: n+1 Subject Line: $5 off your n+1 renewal on Cinco de Mayo Date: Thursday, May 5, 2011 I can't say I woke up on this glorious Cinco de Mayo thinking, "Why, I bet it's time to resubscribe to my...
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