Author Archive: Kevin Senne

March 21, 2012: Gmail Changes and News (Deliverability)

Posted by Kevin Senne at 11:10 AM
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Gmail deliverability is always a challenge for marketers.  The lack of standard tools such as a Feedback Loop makes the analysis of statistics a challenge.  This already difficult ISP was made much tougher about a month ago when Gmail changed...
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July 1, 2011: Hotmail Disabling Links in Image Maps - Working On Fix

Posted by Kevin Senne at 5:22 PM
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UPDATE - We have learned that the Hotmail change was not a planned change, but something they are working to fix.  The communicated plan was that image maps would be working again in the next few days.  This is a...
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April 13, 2011: Yahoo! Mail Outage

Posted by Kevin Senne at 9:47 AM
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Yahoo! is reporting email outages this morning. You can expect mail sent to Yahoo! to bounce as they work to resolve the issues. Yahoo! has acknowledged the problems and the fact that they are working to resolve.The bounce message will...
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March 16, 2011: Grasping the Canadian Anti-Spam Act

Posted by Kevin Senne at 10:48 AM
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There's been quite a bit of discussion and uncertainty recently regarding the passage of the Canadian Anti-Spam Act, commonly referred to as Fighting Internet and Wireless Spam Act or officially Bill C-28.  This broad legislation is designed to prohibit sending...
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