Author Archive: David McLoughlin

July 21, 2011: September Industry

Posted by David McLoughlin at 12:59 AM
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From: SeptemberIndustrySubject Line: SeptemberIndustryDate: 08/07/2011September Industry emails are by no means customary emails.The correspondence is basically one long list of jpegs, displaying a very high standard of creative produce.A minute amount of wording is used to inform the viewer of the brief, and there are...
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July 8, 2011: iTunes

Posted by David McLoughlin at 1:05 AM
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From: iTunesSubject Line: New on iTunesDate: 07 / July / 2011The latest iTunes email came as a surprise to me because I was a little bit disappointed when I saw it. I had to remind myself these are the people behind iPods, iPhones and iPads. Apple's...
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June 30, 2011: Selfridges

Posted by David McLoughlin at 1:31 AM
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From: SelfridgesSubject Line: Lables we love-see what's new from Givenchy & McQDate: 19 / June / 2011On first viewing Selfridges' email to me, it seemed to be very plain.However, after reading through the email, I feel the enterprise has createda very efficient correspondence.Take into consideration that the company's email has to juggle...
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June 16, 2011: Virgin Media

Posted by David McLoughlin at 7:56 AM
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From: Virgin MediaSubject Line: The Enemy Has Upgraded, Have You?Date: Thursday, June 16, 2011Virgin Media's emails usually contain eye catching hero'sand signature branding. I find it very hard not to scroll downto see the rest of the email. These email correspondence usuallyinform the...
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June 7, 2011: Alienware Aurora

Posted by David McLoughlin at 4:36 PM
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From: Alienware AuroraSubject Line: The Enemy Has Upgraded, Have You?Date: Tuesday, May 7, 2011 The latest Alienware email is very polished and streamlined.I think the design completely compliments the products been sold and makesthe viewer want to read on. The simple 2 colours...
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June 2, 2011: Karen Millen

Posted by David McLoughlin at 8:08 AM
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From: Karen MillenSubject Line: Shop the Campaign Looks - Now Available Online OnlyType of Email: PromotionalThe latest Karen Millen email is remarkable in its use of perspective.Using simple plain, flat colour the designer has created a sense of depththrough out the...
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May 24, 2011: Le Cool

Posted by David McLoughlin at 3:10 PM
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From:Le Cool Subject Line: Dublin Selected *082 Date Sent: 16/02/2001 Type of Email: Promotional Le Cool's emails are amazing. The emails are unique in their navigation alone. Choosing to display the information horizontally rather than vertically. The information is set...
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