Author Archive: Dana Vogt

January 16, 2012: Facebook Studio: A resource for marketers

Posted by Dana Vogt at 4:54 PM
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In April of last year, Facebook launched Facebook Studio, a site showcasing the innovative ways that marketers use Facebook to support clients' business initiatives. As the site puts it, Facebook Studio is "a place to celebrate the agencies and marketers...
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December 16, 2011: The Unsub Confirmation

Posted by Dana Vogt at 2:21 PM
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My personal inbox and I just embarked on a promotional-email purge. I maintain 2 email accounts—personal and promotional—so, when I realized that my personal inbox was getting increasingly flooded with non-personal emails, I needed to do a little cleansing...
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October 21, 2011: 3924 Pixels of Tailgating Goodness

Posted by Dana Vogt at 10:07 AM
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From: Crate & Barrel Subject Line: Must-have recipes, tools and tips for the winning tailgate party. Date: Tuesday, September 18, 2011 Check out this awesome email from Crate & Barrel—it's essentially a mini-guide for all things tailgating, like a landing...
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May 26, 2011: I "Like" You, The Limited!

Posted by Dana Vogt at 10:46 AM
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From: The Limited Subject Line: "Like" Us and Get Free Shipping! Today Online Only! Date: Wednesday, May 25, 2011 A huge pat on the back goes out to The Limited for this email's simple yet smart approach to social acquisition....
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