From: CompUSA.comSubject Line: Just In: Acer 3gb Laptop $299...15.4" Screen, DVD Burner,
160gb HD...Hurry
Date:Tuesday, June 23, 2009
I understand that a tech store probably views men as their target audience, and we all know that photos of women tend to "sell" better than photos of men. Still, this (quite lovely!) girl on the laptop steals the show in this email. It's hard to look at anything else, including the screaming deal. The bold and the busy copy end up looking like a frame for this girl's face, or like a wild haircut.
Comments
"It's hard to look at anything else ..."
agreed. http://theemailwars.com/2009/04/14/why-your-image-selections-matter-part-deux/
Posted by: Rene | July 9, 2009 12:12 AM
Its a $300 laptop. This is a loud, spammy email, so the image is fine. Do you think its weird that they sell TV sets the same way?
Posted by: steve | July 9, 2009 9:15 PM