From: Victoria's Secret Subject Line: One Day Only! 20% Off Your Order of $50+
Date: March 31, 2009
From the subject line to the preheader to the focused design and copy, I just love this email. Maybe it's because my apartment is cluttered with moving boxes that I am craving the clean and simple, but right now, I'm really appreciating the retailers who are sticking to a main story and doing it right. Thanks for the email, VS. I'll be shopping.
Comments
Simple and clean - Yes, and good
but also creates urgency (one day only) and suggests that the reader is one of a special group getting this (offer code) All of these also good
Posted by: Lynda Partner | June 8, 2009 5:11 PM